Top 10 Content Marketing Tools In 2020

INTRODUCTION

Content is the presentation of information through a medium to better understand the people and it has the five essential components namely information, purpose, form, audience and channel. It will showcase the answer to the following questions like what information in your mind? Why do we have to do this? Who is our customer’s audience or customer?. Content is called the king for every website because it is the way to express our motto, ideas, and services, etc. If you own a business your content should be good enough to catch the attention of the customers. It should be unique and the idea behind the content should be in the form of out of box thinking because they are the accelerators of business.

Content marketing is the new method of marketing that is based on creating and publishing value content in the form of blogs, videos, images, and even social media posts to attract and earn a large group of audiences to expand the business growth rate. For example, if you want to buy a specific product you will search on the internet and you will read the instructions, information, and reviews related to content marketing then you will buy the product. The above is the perfect model of content marketing after the arrival of online mediums, devices, upgrade in technology traditional method of marketing vanished because digital marketing is now becoming the trend. When you use a digital platform proportionally your total revenue will be increased. It is the key tool in promoting business and it builds trust in your product then your brand will be increased at a greater level. It involves following technical terms such as social media marketing, SEO content marketing, content strategy, inbound marketing, and PPC. When your content is rich in SEO that can make your content easily visible on the search engine and you will be positioned in the top results.

IMPORTANCE OF CONTENT MARKETING 

• It builds brand awareness and exposure among the targeted group of audiences.
• Great content will help the customer to know every information related to the product or service.
• It will help the target group of the audience to compare the available products and services on the internet. They will pick the necessary one as per their requirements.
• Content will educate the customers and help them to understand the basic concept behind the products and the usefulness.
• It can easily spread among the peoples and it builds credibility about the organization.

If you want to excel in your business and achieve more profit than other competitive companies in the digital platform simply hire the SEO content writing company which will help you to create good SEO rich content for your web page or site. It will help you get a good ranking in the SERPs rating and that can improve your conversion rates.

FOLLOWING ARE THE TOP 10 CONTENT MARKETING TOOLS.

• HotJar

HotJar is the analytic tool with features such as on-site poll, surveys and session replays that can manage the content precisely and it is the high-quality tool that can give information related to which area of the content to pay attention and focus to improve it. 

• Zapier

Zapier is the tool of advanced marketing automation and it is used by most of the marketing professionals. They promote you to do all the functions together as a single integration and when you want to do some routine activities simply you can utilize Zapier in motion.

• AllTop

Alltop is the free tool and it can list many blogs on various websites at an instant time. If you want to know about a specific topic you can simply search on Alltop it nearly shows you the result up to 50 in number.

• Loom

Loom is one of the top marketing tools that will help you to create, edit and share videos. It is the best tool for marketers to denote their products or services as videos and it has specific features such as theater mode, Animated GIF preview, and My Videos Library.

• Ahrefs

Ahrefs is the top SEO tool and it is used for tracking the website traffic. it will help you to analyze your competitors and their top pages. you can even do keyword research and it offers a bunch of services like content research, web traffic analysis, much more. 

• Audacity

It is the tool used to edit, create and share audio mediums that are used by most of the marketers to voice out their thinking and ideas. It is available in open source and Even nonvoice marketers can learn the tool easily at a short interval of time.

• Social Blade

It is the free tool used to spy other YouTubers accounts and you can get information related to their likes, subscription, content and various other information. They can predict the next moves to compete with your fellow competitors.

• Optin Monster

OptinMonster is the best online marketing tool that will help you to generate leads and it offers a two-step optin form. This tool will help you to generate more sales and it costs from $9 to $49 per monthly.

• BuzzSumo

BuzzSumo is the top used by content marketing professionals to monitor the brand and it can analyze numerous contents pages that will help the business to improve better. The price of the tool ranges from$79-$499 per month and it is the best tool to know about brand ranking.

• Buffer 

Buffer is the best tool designed inorder to schedule your social media posts on various mediums such as Facebook, Instagram, Twitter, LinkedIn, etc. it is the simple tool and very easy to handle that will analyze the social media content and give data related to which post is mostly viewed, how many like, which content is read by most people, etc.

CONCLUSION

If you want your website to follow the best content marketing strategy and It is very simple to reach out Cure SEO. It is one of the best Content writing company in Bangalore and here we have a team of content writing & marketing experts who were specialized in content writing, copywriting, SEO writing, Keyword Research and they offer all the services related to digital marketing.